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	<title>Rainestorm &#187; acronyms</title>
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		<title>How Acronyms Ruin Movies (HARM)</title>
		<link>http://www.rainestorm.com/2010/05/27/how-acronyms-ruin-movies-harm/</link>
		<comments>http://www.rainestorm.com/2010/05/27/how-acronyms-ruin-movies-harm/#comments</comments>
		<pubDate>Fri, 28 May 2010 01:00:22 +0000</pubDate>
		<dc:creator>Rainestorm</dc:creator>
				<category><![CDATA[Film Focus]]></category>
		<category><![CDATA[acronyms]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[gladiator]]></category>
		<category><![CDATA[independence day]]></category>
		<category><![CDATA[james cameron]]></category>
		<category><![CDATA[ridley scott]]></category>
		<category><![CDATA[slang]]></category>
		<category><![CDATA[tdk]]></category>
		<category><![CDATA[terminator]]></category>
		<category><![CDATA[the dark knight]]></category>

		<guid isPermaLink="false">http://www.rainestorm.com/?p=1161</guid>
		<description><![CDATA[You can blame the Internet. You can blame cell phone texting. You can blame email. Thanks a lot, king of the world I blame James Cameron. Once upon a time, Mr. Cameron made a little film called Terminator 2: Judgment Day, which, to my recollection, did reasonably well for its day. The marketing behind the movie conjured up a simple but interesting twist on the movie title for its teaser campaign by dropping the sub-heading completely and shortening the first word to its first letter, giving us the alliterative T2. It was a cute automobile metaphor that played off the fact that Schwarzenegger&#8217;s killing machine came off an assembly line, ready-made to maim, dismember and massacre. It was clever&#8230; once. Half a decade later, Roland Emmerich and company thought they could pull the same trick by abbreviating their alien invasion movie, Independence Day, to the nonsensical ID4, leaving one to wonder what happened to ID one through three. ID 7/4 would have been just as ridiculous and redundant but at least it would have been more accurate. With the rise of Internet movie blogging, the dam has broken completely and now everyone thinks they&#8217;re hip, cool and esoteric by acronym-ing the [...]]]></description>
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